High School Enrollment System Essay

I. 1 Background of the Study This project looks at an Enrollment System for a high school. It stores details of students, year, and section. It may also be use as local assessment of the MEIN Business H. S. for their fees. The enrollment is designed for use by staff and other authorized user in the high school office to enable them to easily produce information required by the different people in the high school. Computing technology has an impact on almost every aspect of daily life. Computer applications abound in art, business, entertainment, science, engineering and medicine. For students who  think logically, enjoy solving problems and have an interest in software development, Computer Science is a good study choice. Students develop skills in logical thinking, creative problem-solving and communication. Classes often incorporate a team approach, requiring clear communication among members as they solve a problem and explain their solution to others. Students gain both hands-on design experience as well as theoretical knowledge. This combination of skills provides an advantage to graduating students because of the broad range of skills possessed. Classes are generally small, averaging less than 25 students. The faculty works on such fascinating topics as virtual reality, high-speed networks, parallel computing, computer security, embedded applications, Internet technologies and multimedia. Students work alongside faculty in department labs equipped with state-of-the-art computing equipment. Students can gain extra experience in the Student Chapter of the ACM (affiliated with the national organization), which hosts technical and social activities as well as the Honors Co-op Program which provides paid internships during the senior year at local companies. A web application or web app is an application that is accessed via  the Internet or an Intranet. Web applications are popular due to ubiquity of the client. The ability to update and maintain web applications without distributing and installing software on potentially thousands of client computers are key reasons for their popularity. A significant advantage of building web applications to support a standard browser feature is the ability to perform as specified, regardless of the operating system installed on a given client. The proponents decided to adapt web application in their study because it enables the students, faculty, and administrators of the  institution to gain 24-hour access and use to the proposed system via a client computer without any needs of installing or distributing any software. I. 2 Statement of the Problem The MEIN Business H. S. is using a manual system for their enrollment facility. The inaccuracies of information were minimal, like the identification of level per year and sometimes the registrar personnel were making a mistake with the number of subject—but the possibility of encountering a more difficulties and tedious task was still at hand. One of the problems that the institution would like to include in the  study was the lack manpower in the accounting department. In the accounting office or the cashier, MEIN Business H. S. only had two personnel to accommodate the students during the payment of fees for their enrolment. The outcome was that the school had a hard time in accommodating those large numbered students, and that made it hard for other students to wait in line. Another problem of the school was the generation of forms. The students needed to fill-up the student information slip, advising slip, and three (3) copies of the registration forms for the copy and record of the accounting office, the registrar and for the student themselves. Students were consuming a lot of time in doing such. Since the students are manually filling-up the official documents the school, data Redundancy has a great possibility in causing further complexity in the enrolment process. An added problem was that when the students were getting their subjects and schedule for the semester, the students had to refer to the bulletin boards for the available subjects, schedule, and slots. Since the said information was posted, it would only mean that the updates were not monitored effectively. To keep the students updated at all times, the availability of the subjects and slots should be monitored. If a subject only has 5 slots available and there are still a number of students who would be enrolling that subject, students should be informed of someone has availed the slots already so that there wouldn’t be any wasted time just by falling in line again just to look for another available slot. I. 3 Assumption and Hypothesis This study is sought to answer the following questions and assumptions, to wit: ?What are the advantages of using an automated enrollment system? ?What are the important Components that should be used in completing this project? ?What are the tools that will be used to able for the proponent to complete this study? To aid the researcher on the study, the following hypothesis is formulated, to wit: The advantages that the proposed automated Enrollment system are: †¢Cost savings and cost avoidance †¢Quicker response †¢Accuracy †¢Getting the needed information †¢Backup and security The following are the important component in terms of student’s information: †¢Student Number †¢School Year †¢Section ID †¢Year level †¢Schedule ID †¢Teacher ID †¢Fee code The tools that will be used in completing this project is Microsoft Access 2003 as its backend and the Microsoft visual basic 6. 0 as its Front end, this tools are compatible with windows platform. I. 4 Significance of the Study Due to the increasing population of MEIN Business H. S. this study helped the school regarding their enrollment transactions. The proposed system aimed to benefit the school in their enrollment facilities such as maintaining the files, assessment of fees and especially the enrollment itself. The proposed system aimed to benefit the following: The School The main beneficiary of the study is MEIN Business H. S. MEIN Business H. S. would be adapting the new innovation of technology through web that will make their work with optimum performance. The developed system will compensate the flaws and problems that the company is encountering. Employees would not have to worry preparing forms for the customers and reports for the managers because the system will supply it for them. Registrar and Accounting Office With regards to the registrar’s office the proposed system will help the school in maintaining the data of the students and the school will not use the manual data gathering. MEIN Business H. S. will just need to check the database for the records needed. Students The students will benefit by means of not having a hard time in falling in line and waiting for their turn to register and pay for their tuitions. The students can pay their tuitions via the internet. Proponents The proponents would also be a beneficiary of the study since the proponents would value the importance of enhancing their skills and work performance while grasping knowledge throughout the study. Future Researchers For the future researchers, this study could be used for their reference in having a local enrollment system if the future researchers would like to formulate a system such as this. I. 5 Scope and Delimitation of the Study The proposed of system was a portal type system that covered the major processes in the enrollment system of MEIN Business H. S. namely: Registration of the current students, class scheduling and sectioning, assessment of fees, file maintenance, report generation (registration form, assessment slip, student master list, and other forms and reports essential to the system). The proposed system included the processing of student’s personal records and the mode of payment that the student would choose. The new students or transferees have a limited access over the online enrolment system. Since they do not have an account or profile in the system, they could only view the following: courses offered;  available schedule, subjects, and slots; projected amount of the tuition fee. When the student logs in his/her account, there would be tabs or menus that would contain options that the student might want to do in the system. He/she could find updates in his/her account (assessment fees), the pre-registration form for enrollment with the class schedule, and other forms that would be needed for the accomplishment of the records or the student. The student would also be given a selection for the mode of payment that he/she would like to avail (i. e. Online via credit card, Cash or Installment). The forms that would be needed from  the enrollee would be passed on-line. The online payment would be through the means of entering the bank account number of the enrollee, course code, student or ID number, and the bank account number of the school itself. Users of the system have their own account with different access levels. Students can view the subjects that are available, pay their tuition fees and view their grades online. The student will be given a selection of the mode of payment. Administrators have total access to the system. The portal system was not connected by any means to the current web page that the school is using. The proposed system would only be used for enrollment purposes only. The study does not cover the computation of students’ grades since only the final grade is needed to verify if the student passed the pre-requisite of a particular subject, entrance examinations and other web messaging services such as forums/threads, online voting/polling, and e-mail 1. 6 Theoretical Framework Inquiry of Students Requirements User Illustrates theoretical framework of MEIN Business High School Enrollment. Inquiry of Students, Requirements, Registration, Student Listing of Assessment, Enrollment and Student Report are the seven  entities that are interconnected to the user. Registration Student listing MEIN Business H. S. Enrollment System Assessment Enrollment Student Report 1. 7 Conceptual Framework Registration Enrollment of Students Generates properly Print official receipt Illustrates the conceptual framework of MEIN Business High School Enrollment System. Registration, Processing Modification, Assessment of Students, Enrollment of Students, Generates Properly and Print Official Receipt. These are the six entities that are interconnected with the user. Processing modification Assessment of Students MEIN Business H. S. Enrollment System User.

Fire Prevention and Safety using modern technology Essay

Technology has helped us in preventing fire incidents. Fire prevention is a proactive way of minimizing the damages or harm caused by a fire incident. It is the responsibility of fire departments which mostly have a Fire Prevention Officer as their head. The function of fire prevention is to spread awareness on how to take precautions against fire. Fire fighters, on the other hand, are assigned the task of extinguishing fires. Fire fighters are also dependant on technology to extinguish fire. All the equipments they use are the consequence on technology. To sum it up, technology has helped us in preventing fire as well as extinguishing it when need be. Technology has helped us enhance our fire safety measures. Fire safety comprises of the precautions we take to decrease the probability of a fire that may be fatal, injurious to people and hazardous to the property. This research paper would analyze how technology helps us prevent and extinguish fire. Modern technology has given us many types of equipment that have helped us prevent fire incidents. In most of the buildings today a fire retardant material is used during construction. There are also some electronic devices such as the smoke detectors. The biggest sign of fire is the smoke. Wherever there is fire, there is smoke. So the fire detectors help identify this symptom. These devices are also very affordable. Many building have smoke detectors in all rooms. It has become a necessary home security appliance. Smoke detectors are perfect for slow kindling fires but for combustible gas explosions modern technology has come up with the gas detectors. Smoke detectors are one of the most important fire safety devices. Natural gas and petroleum gas are the two most widely used gases in daily lives. Due to their harmful nature and properties, any gas leaks could result in dangerous explosions. Gas detectors are continuously monitoring the air and they immediately identify the change in surroundings if there is a gas leakage. They come with audible and visual alarm systems to alert people of the gas leakage. Hence, appropriate action can be taken in time to minimize the consequences. Gas detectors are a useful invention and should be positioned where gas leaks are most expected. Another example of technology that helps us in preventing fire is the fire alarm system. The fire alarm systems come in various varieties. They range from the simple manual alarms to the ones that give verbal warnings of any fire detection. A control panel, notification device, building safety interface and power supply make up a typical fire alarm system. The above mentioned gas and smoke detectors are the initiation devices that inform the alarm that a fire has been detected. Manual alarm system depends on people to detect fire and pull the manual alarm. Some of the other detectors used are the flame detectors and the heat detectors. The notification devices help in informing the people to evacuate the building because of the fire. Many of these devices send a direct signal to the closest fire department. Some of these devices are built to give verbal announcements, and also a visual display for the hearing impaired. The most modern of these devices that are installed in large buildings also provide evacuation instructions so that people evacuate the area in which fire was detected. There are various types of smoke alarms. They mostly fall in the categories of ionization alarms and photoelectric alarms. The former is better for fast flaming fire and the latter is more appropriate for the smoke fire. The combination of both these is the dual sensor smoke alarms (US Fire Administration, 2010). Wireless smoke alarms are one of the latest technological advancement as far as fire alarm systems are concerned. The wireless smoke alarm come in two different categories: Battery powered and Alternate Current powered. The battery powered smoke alarm is just like a normal fire alarm with no wire which saves the families the hassle of wiring and rewiring. The AC powered alarm systems is much more modern and aid in increasing the coverage of the alarm system. So, many smoke alarms can be replace by just a single AC powered alarm system A fire extinguisher, like the fire sprinkler system, is an active fire protection device rather a preventive one. It can not help in cases where there is a large out of control fire. However, it is most appropriate for fires that are limited to the ceilings of the buildings. There are two types of extinguishers: stored pressure and cartridge-operated. In the stored pressure fire extinguisher, the fire fighting agent and the expellant are stored in one chamber. Propellants are chosen keeping in mind the nature of the fire fighting agent. The nitrogen gas is used when the agent is any dry chemical extinguisher. Air is used when there the watery or foamy chemical extinguishers are present. On the other hand, in the cartridge operated extinguishers, the expellant gas and the fire fighting agent are in different chambers. The cartridge containing the expellant is punctured before the propellant and extinguishing agents are exposed to each other. The cartridge operated extinguisher is mostly used in industries where extinguishers have to be used time and again. The benefit these extinguishers give is the prompt recharge. The cartridge operated extinguishers use compressed carbon dioxide whereas the stored pressure extinguishers use nitrogen. Fire extinguishers can be further categorized into handheld and cart-mounted extinguishers. Cart-mounted extinguishers are also known as wheeled extinguishers. Handheld extinguishers are mostly used in homes or small workplaces or schools. The wheeled extinguishers are used in industrial sites, marines, airports, docks and heliports. They are much larger in size and bulky in weight. A fire sprinkler system comprises of a water supply that helps in extinguishing the fire. It is not a preventive tool but rather a cure. It supplies water with sufficient pressure just as the fire is detected. Initially expensive, it has become more affordable with the passage of time. Only a very few people have a fire sprinkler system installed at their homes. However most of them have smoke detectors. Smoke detectors are very important for the building’s safety. However, the best possible safety comes with the installation of fire sprinklers. They do not just help you detect fire but unlike the smoke detectors they help extinguishing it and saving lives. It is very popular in industries but still is not very much utilized in residences. Smoke detectors and sprinklers work best together. Smoke detectors identify the fire and set off the sprinklers. Sprinklers supply water with pressure and extinguish the fire. The only disadvantage of installing a fire sprinkler is that ones the fire has been extinguished people realize that all their belongings have been soaked in water. However this is a little price to pay if the sprinklers help save us our life (Smith, 2008). Technology has been a vital source of fire safety. Technology has always been a source of argument: some favor it, other oppose it. Where some people say that technology itself is the source of most fire incidents, others argue that technology has come up with equipments and devices such as various fire detectors and extinguishers. The contribution of technology in fire safety can not be ignored. To prevent fire, technology has given us smoke detectors, heat detectors, gas detectors, flame detectors and a variety of fire alarm systems. To extinguish fire, technology has provided for us several kinds of fire extinguishers and fire sprinkler systems. We should all make use of such devices and minimize the damage that fire can cause us. Fire incidents are very common and it would be a mistake on our part if we ignore dangers it can cause. References Bellis. M, Fire Sprinkler Systems, Retrieved May 22, 2010 from: http://inventors. about. com/library/inventors/blfiresprinkler. htmUK Fire Service Resources Edwards. T, (2009), Automatic Fire Sprinklers for Your Home, Retrieved May 22, 2010 from: http://ezinearticles. com/? Automatic-Fire-Sprinklers-For-Your-Home&id=321091Group, (2009), Smoke Alarms and Detectors, Retrieved May 22, 2010 from: http://www. fireservice. co. uk/safety/smokealarms. php Safety Products Unlimited, (2009), Kidde Wireless System Components, Retrieved May 22, 2010 from: http://safetyproductsunlimited. com/wireless_smoke_alarm. html Smith R J, (2008), Residential Fire Sprinkler System Advantages, Retrieved May 22, 2010 from: http://ezinearticles. com/? Residential-Fire-Sprinkler-System-Advantages&id=1388738 Santarpia. F, (2010), more security with a fire sprinkler in your house, Retrieved May 22, 2010 from: http://ezinearticles. com/? More-Security-With-a-Fire-Sprinkler-in-Your-House&id=2229457 US Fire Administration, (December 17, 2010) Smoke Alarms, Retrieved May 22, 2010 from: http://www. usfa. dhs. gov/citizens/all_citizens/home_fire_prev/alarms/

Innocence project paper Essay

Since 1992, almost three hundred people in the United States have been exonerated by the Innocence Project. What this means is that almost three hundred people have been acquitted for a crime that they were falsely convicted of committing and were then released back into society. Many of these false convictions were the result of a lack of technology back in the time of the trials which lead to unvalidated or improper use of forensic science. Some additional reasons that people are wrongfully convicted are misidentifications from eyewitnesses and false confessions. In this paper, I plan to write about Kenneth Ireland. His story shows how wrongful convictions and exonerations are issues in the United States. On September 3, 1986, when Kenneth was only sixteen years old, a thirty year old woman named Barbara Pelkey was found dead in the factory where she worked overnight. She had been raped and suffered a massive blow to the head. Kenneth heard about the crime while watching from his bedroom and was stunned that something that horrific could happen to someone in his small town. There was an autopsy done on the victim as well as a rape kit being collected. The rape kit found that there were sperm cells present on the vaginal and anal swabs. The investigation continued for another year without any arrests, but soon after two informants came to the police and accused Kenneth Ireland and two other men of committing the crime. The police said that the two witnesses had claimed that Kenneth and the other men were making statements to them about their involvement in the crime. In addition to that information, these informants had also given additional unpublished details about the crime and had told the police that their knowledge of this information had come straight from Kenneth Ireland. Six months later, a third informant came to the police and told them that Kenneth had admitted to committing the crime. The informant wasn’t sure if Kenneth was awake at the time he had made the statements, nor was she sure that she hadn’t imagined them being said. All she was sure of that night was that she was drunk. Ultimately, because of these three informants, Kenneth Ireland was charged with felony murder, first degree sexual assault and third degree burglary. Despite being one of the three men that were accused of committing the crime, only Kenneth Ireland was tried for the crime. One of the three men had drowned before the trial took place and the other was never tried for some reason unknown to me. The trial was held in 1989, and Ireland’s attorney tried to prove that the initial two informants had presented false information to the police. They were thought to be protecting another potential suspect in the case. This other potential suspect had admitted to making inconsistent remarks to the police while the investigation was still ongoing. However, Ireland’s attorney was stopped by the judge when he attempted to present evidence regarding this other suspect. A police officer had stated during the trial that the fingerprints at the crime scene were not a match to Kenneth’s fingerprints and in addition to that a forensic analyst confirmed that the hairs from the scene were different from those of Kenneth. It was determined via the same analyst that the semen found in the rape kit was from a non-secretor. A non-secretor is a person whose blood type is not exhibited in their bodily secretions. Kenneth Ireland, along with twenty percent of all men, is a non-secretor, and the sample was also consistent with that of the victim. This meant that nobody could be excluded from the crime. During the first round of the deliberations, the jury was split 6-6. After three additional days, the jury had found Kenneth Ireland guilty and he was sentenced to fifty years in prison. It was said that Kenneth Ireland was convicted because he could not be ruled out of the blood or seminal evidence, his lawyer didn’t challenge that evidence, and his lawyer didn’t put Kenneth on the stand. In 1991, Ireland had appealed his conviction, stating that the two informants had been given a twenty thousand dollar reward in exchange for his implication. Ireland also declared that his attorney was unable to present evidence that would indicate another alternative suspect. This appeal would ultimately be denied. They again tried to appeal in 1999, when the biological evidence was put into DNA testing but results were proved nothing. It wasn’t until 207 that the Connecticut Innocence Project started to review Ireland’s case. With the help of new DNA testing methods, they were able to test the DNA evidence and rule out Kenneth as the person responsible for Barbara Pelkey’s murder. It then took another two years for Ireland to get a new trial, where he was proven innocent and allowed to be a free man. He ended up spending nineteen and a half years in prison for a crime he did not commit. As of today, Kenneth Ireland has not been compensated for his wrongful conviction and prison time. However, he and his lawyer have filed an eight million dollar claim against the state of Connecticut for the wrongful conviction. I’m not sure that eight million dollars is enough to compensate for almost twenty critical years of his life. He missed out on some of the most important years in anyone’s life and it is very difficult to put a price on something like that. Some good news is that the real killer has been found. In 2009, the blood evidence at the scene that was tested turned out to be that of Kevin Benefield. Kevin was initially a suspect when the investigation began, but the focus shifted towards Ireland. He worked at a deli near Pelkey’s workplace and was connected to her sexually but he denied the murder. Kevin was convicted in January of 2012 of the murder and felony murder of Barbara Pelkey. Both of those crimes carry twenty five to sixty years of prison time penalties. I think that it will be much harder for things like this happen in the future in the manner that it did in Kenneth Ireland’s case. It seemed to me that one of the major areas of evidence towards his conviction was the semen sample. He could not be ruled out because it was the semen of a non-secretor and he was a non-secretor. With the advances in DNA testing technology, they can test the semen and easily identify whose it is. This would have immediately been great evidence in proving that Ireland was innocent. I don’t really understand how the hair and fingerprint evidence weren’t weighed more heavily. If it was proven that the fingerprints and the hair at the scene of the crime weren’t his, that seems to me that it should have been pretty good evidence in his favor. To me it seems like he wasn’t given a fair chance at being proven innocent. In my opinion, this was a rather unfortunate trial for Kenneth Ireland. The fact that people were being paid off to implicate him was unlucky, and I feel like this is what really pushed him into the situation he was in. Even though his hair and fingerprints weren’t at the scene, because these three people came to the police saying that Kenneth had admitted to committing the crime really set him up for conviction. The blood and semen, which wasn’t able to be thoroughly examined due to the limitations in technology couldn’t save him because he was one of the twenty percent of all men who are non-secretors. Due to this, he could not be ruled out, even though to me it seems that if his hair and fingerprints weren’t present at the crime scene it wasn’t him who committed the crime. It also seems that his lawyer didn’t do a great job either. They had evidence to show the court that was denied that would have been really good for Kenneth’s case and he never had Kenneth go on the stand. I don’t know everything about the rules of a trial, but if there is evidence that can prove someone’s innocence, there must be something that you as a lawyer can do to get the court to see it. It is that important. It is terrible that Kenneth had to suffer for almost twenty years in prison for a crime that he did not commit and I couldn’t imagine what he must have went through. It really is a shame that the DNA testing technology couldn’t have been implemented or used earlier to at least lessen the nightmare that he had to endure. In conclusion, the amount of wrongful convictions that have taken place in the United States is too high. Lying informants, incorrect eyewitness reports, and the improper use of forensic science are many reasons that people are wrongfully convicted. Thankfully, there have been incredible advances in the technology used to test DNA that can now be used to help these wrongfully convicted people get back to the free world. It’s terrible to think of the years that they lost or even the lives that they might have lost if they were given the death penalty, but at least organizations like the Innocence Project are doing what they can to exonerate these wrongfully convicted people. The story of Kenneth Ireland is a sad tale of a young man falsely committed of raping and murdering a woman. He spent nineteen and a half years in prison for a crime he did not commit, missing out on his entire twenties and most of his thirties. These years are critical for people as they go to college, begin a career, and start a family. These are years that he cannot get back, but he is very fortunate to have the ability to move on as a free man as he looks towards the future. Works Cited Davis, Mark. â€Å"Freed by DNA, Ireland Speaks out.† WTNH TV. N.p., n.d. Web. 06 Apr. 2013. . â€Å"The Innocence Project – Know the Cases: Browse Profiles:Kenneth Ireland.† The Innocence Project – Know the Cases: Browse Profiles:Kenneth Ireland. N.p., n.d. Web. 06 Apr. 2013. . â€Å"Kenneth Ireland.† Kenneth Ireland. N.p., n.d. Web. 06 Apr. 2013. . Kovner, Josh, and Alaine Griffin. â€Å"Man Wrongly Imprisoned Plans To Skip Convicted Murderer’s Sentencing.† Hartford Courant. N.p., 21 Mar. 2012. Web. 06 Apr. 2013. . â€Å"Sentencing Today In 1986 CT Murder After Earlier Wrongful Conviction.† CBS New York. N.p., n.d. Web. 06 Apr. 2013. .

Measuring and Managing Foreign Exchange Risk Dissertation

Measuring and Managing Foreign Exchange Risk - Dissertation Example Although a firm may hedge its foreign exchange contracts, limiting its transaction exposure, economic exposure is difficult to estimate and further, hedge. Economic exposure arises because future profits from operating as importer or exporter depend on exchange rates, and due to its nature, this type of exposure is difficult to mute. (Faff & Iorio 2001, Mullem & Verschoor). (Mullem & Verschoor, 2005). However, there is greater complexity between the relationship between exchange rate fluctuations and competitiveness and this leads to difficulty in correctly estimating economic exposure and hence hedging it efficiently (Mullem & Verschoor, 2005). Firms that do business abroad must be ready to account for changes in exchange rates that lead to variability in their cash flows. (Solt & Lee, 2001). Transaction exposure reflects the risk that exchange rates change between the time a transaction is recorded and the time actual receipt of cash or payment of cash is made. (Solt & Lee, 2001). Due to its short-term nature futures and forwards can be used to hedge transaction exposure and thereby eliminate its influence on the value of a firm. (Solt & Lee, 2001). Economic exposure, on the other hand, is the long-term effect of exchange rate changes on the future cash flows and thereby on stock returns. (Solt & Lee, 2001).

The international finance structure and the IPE of international Debt Essay

The international finance structure and the IPE of international Debt - Essay Example Firstly, chapter 7 denotes the fact that international political economics and the agreements that are associated with it deal with political and economic agreements. As the name implies, development, debt, trade, and resource requisition and distribution are a core complement of the way in which international political economics is currently defined and practice. However, more than just monetary and financial decisions, power politics, namely forcing one state or entity to engage in international political economics to a different degree or extent that they might otherwise be willing, is a fundamental complement of the way in which international political economics is currently defined. Another salient factor that helps to constrain and define the way in which international political economics takes place within the current world is currency rate. Ultimately, even though economic decisions can be made with regard to X product being purchased at any price, the role and extent to whic h exchange rates impact the decisions that international political economics incurs are extraordinary. The impact that the dollar has on setting supply and demand ratios and equilibrium point is profound. However, even though this power is profound, the demand for the dollar is not something that is set in stone. Although the United States government necessarily has a great deal of latitude in respect of the amount of dollars that are in global circulation and â€Å"supply,† the demand for these dollars fluctuates based upon fear or confidence, restricting or expanding the global economy as a function of this faith or fear in the international currency of exchange. An approach that the chapter references with regard to the way in which international political economy is currently defined concerns global economic factors. What is meant by this is that even though the preceding analysis has been wholly concentric upon the way in which state actors can influence the global polit ical economy, the fact of the matter is that non-state actors, indeed individuals, can have a profound impact on the evolution and development of international political economics itself. For instance, currency speculation is one manner through which an individual, or a group of individuals, can have a deep impact on the currency exchange rate and/or an overall level of trust or belief in a given currency. History is replete with examples of individual investors, and groups of investors, that had been able to successfully shake competence or boost confidence in a given currency, and thereby fundamentally alter the way in which international political economics takes place. Although these situations are somewhat less important than the governmental/state decisions that have thus far been discussed and analyzed in terms of supply and demand of a given currency, they are nonetheless definitive and important in determining the future of the international political economic system. Where as chapter 7 is effective in helping to give an overview of the internatio

Astronomy As a Natural Science Essay Example | Topics and Well Written Essays - 1500 words

Astronomy As a Natural Science - Essay Example The cosmology  encompasses the study of the universe as a whole. Such prehistoric cultures include the Nubian and Egyptian monuments and other early civilizations such as the Iranians, Maya, Chinese, Greeks, Babylonians and the Indians. There was the need to invent the telescope before astronomy made it into the modern science. Astronomy has historically included disciplines ranging from astrometry, observational astronomy, celestial navigation and the making of calendars (Trumper, pg. 11). Currently, astronomy is considered synonymous with astrophysics. In the twentieth century, astronomy split into theoretical and observational branches. Observation astronomy focus on acquiring data from various observations of astronomical objects that is then analyzed using basic principles of physics. On the other hand, theoretical astronomy is oriented towards computer development or analytical models that describe the astronomical phenomena and objects (Renner et al., pg. 618). Thomas Harrio t was the first person, four centuries ago, to look like a celestial object using a microscope. He used his simple Dutch trunk telescope to view the moon in the late 1600s and made drawings of the observations (Basu and Matzner, N. p. 115). Thomas was operating within the same time as Galileo and actually, Thomas did his observation before Galileo. Both Galileo and Thomas were astronomers. They spent time in studying celestial bodies more so the moon. They both developed an interest in studying the lunar. Unlike Galileo, Harriot did not publish his observational drawing though he was able to share his telescopic findings with a group of English correspondents. They both drew â€Å"moon maps† and they believed to be the geographical surface of the moon to be (Hyslop, pg. 293). The type of moon maps, in this case, is well illustrated in some literature writings such as in the School of Night where a letter is missing and the search result to the discovery of buried gold and cod ed maps (Bayard, 2010). This book was written in the 16th century. These coded maps are actually some of the drawings by Thomas and Galileo.

Foundation Business Management Essay Example | Topics and Well Written Essays - 1250 words

Foundation Business Management - Essay Example This paper briefly analyses the management model, structure and culture in three different companies; Microsoft, Apple and Coca Cola and the impact of these management styles on the employees. Microsoft does not need an introduction in the world because of its established monopoly in software industries and computer world. Founded in 1981, controlled by Bill Gates and his team, Microsoft has become one of the all time best companies in the world at present. Microsoft is not following any conventional models of management. In fact they don’t have even a president or CEO. Jung (2003) has mentioned that all the Microsoft operations are controlled by eight chief financial officers. The companys seven business units are: Client, which includes its Windows operating system; Information Worker, including Office business software applications; Server Platforms, for server software; Home and Entertainment, including Xbox video-game consoles and the Xbox Live online gaming service; MSN, its Internet service; Business Solutions, including software for small and medium sized businesses; and CE/Mobility, including software for wireless phones and mobile devices (Jung). Microsoft has divided its entire business portfolios into seven different categories and named a head for each category. The above strategy helped them to manage each areas of their business more effectively because of the different heads at the top of different units instead of a single head at the top of the organization. The unit heads need to concentrate only on their units and hence their workloads are comparatively less when we compare other organizations with a single CEO at the top. Employee-employer relations in Microsoft not seem to be in a good shape at present because of the recession problems. Salary reduction, termination of jobs, temporary layoffs etc are common nowadays in Microsoft because of the

Quality Management Plan Executive Summary Essay

Quality Management Plan Executive Summary - Essay Example Quality verification is going take place from a number of outlooks. For instance there is going to be a different quality verification checklist for the project management as a whole. Such as a checklist includes among other thins the ability of the project team to stick to quality standards, work within time frame, spending within given budget and ability to use required resources. There is also going to be a quality verification checklist for the engine to be built. This will include the compartments of the engine, functioning of the engine, durability of the engine and cost of production. As stated in the definition, the project scope spans on the production of an engine with an extra valve. The project shall be limited to the advancement of engines that are already in the market and that have already been produced by the company. This means that the new compartment is going to come in only as an improved feature and not the invention of a new system of engine. The project is also limited to the production of engine for use in smaller cars and not heavy duty cars. At the end of the project, there is going to be both a new project type and a service type. This calls for the drafting of both a product description and a service description. Having talked a lot about the product as an engine with a new value compartment to handle more pressure, the attention will now go to service description. It is expected that the service that the product will produce shall be one that can judged as high quality engine service to product users. This should be a feature that should assure more distance, less repair, durability, resistance to weather, anti-theft features and user friendly features. Having stated the service that the product is expected to serve, it is clear that the standard of the project is one that is expected to be very high. It is for this reason that there shall be special quality assurance systems to monitor the quality and standard of the product at dif ferent times of its production. As part of the regulations that guide the construction of the project, there shall be quality assessment at each stage of the system implementation. This will ensure that all defects and sub-standards will be detected as early as possible and flashed out. Finally, the project process outputs shall be made up of two major components, which are project outcome and project impact. The outcome refers to the end product, which shall be a multi-functional engine that is built on the principle of extra power. The impact refers to the advantages that the project is going to create for users. Very outstanding among these is the fact that users will not need to replace engines as quickly as possible. This means that there will be financial benefit for users. Due to environmental considerations made in the construction also, the environment is going to be spared of all forms of pollution that are commonly caused by bad engines. REFERENCE LIST Luther T. A (2009). Economic Mastery in times of Global Crisis. Multimedia Press Limited: Chicago Project Management Documents (2012) Work Breakdown Structure (WBS) Template. Accessed April 11, 2012 from http://www.projectmanagementdocs.com/templates/work-breakdown-structure-wbs.html Tomhill R. (2008). Innovation for new Economic Dispensation. Ultimate Press Limited:

Mesoamerican culture Essay Example | Topics and Well Written Essays - 750 words

Mesoamerican culture - Essay Example Over countless years, the Mesoamericans designed their beliefs and customs of life. This accumulation of millennia of proficiencies could be what permits Mesoamerican concepts to live on today. This paper will explain the aspects of Mesoamerica still manifest in present say Mexico Culture. One of the major aspects of the Mesoamerican culture that has been retained is the calendrical system. Some of the different types of the calendars that have been maintained is 260-day cycle, 360 and 365 days cycles of the year. Names that are given to different months, and years emanates from animals, flowers or even heavenly bodies. In addition, another aspect of Mesoamerican culture that exists up-to-date is Mesoamerican script. These include logosyllabic which is the combination of logograms and syllabary. The scripts are referred to as hieroglyphic. People can learn about the environment via Mesoamerican language. The observable fact of ethnic blend and de-Indianization is not happening homoge neously all over Mexico and the communal organization has permitted Indian personalities to keep art in particular zones, and has resulted in preservation of culture. Hence, the continuance of biological indigenous qualities permits for continuance of Mesoamerican tradition and culture through language (Coe 16). Mexico does not bear an assorted mode of life. Diverse regions have dissimilar values, and much further, cultures in any area cannot be oversimplified; Indians still subsist and some have been chased out of Mexico. Non-Indian communities are not standardized either. Â  Country peasant communities are in existence and bear an Indian culture, however they lost the distinctiveness that runs with it. Farming ideas, philosophies about the ecological realm and Indian systems of eating and designing they still manifest in Mexico. Nevertheless, communal association in the farming world is somewhat altered. The farmers still execute matters in the Indian manner; nevertheless, they n o longer see themselves as Indians Coe 46). The essence of community inside the Oaxacan hamlet of San Andres is incredibly striking. The community functions together in countless distinct ways. A structure of titled 'tequio' runs as a consolidating body. Every family in the community has a responsibility to aid work and give a fee to the tequio. The tequio convenes monthly to perform stated developments that help the village or a commune member. It strengthens unity and functions as the community authority. Due to reliance on one another, the Chicahuaxtla community remains strong. Additional activity that fortifies the commune goes down annually- the entire community marches around the frontiers of the village. This aids to evade conflicts with neighboring communities by commencing peaceful relations. The Tequio structure, annual feasts and collective dances, ceremonies all add to and refurbish the distinctiveness of the communal. Various affiliates of the communal might not be cons cious of the implication of their everyday actions in the culture conservation. Actions are simply understood as rewarding a pledge or entertainment (Dierhl 45). Conclusively, most Mexicans are pondered believed to be Catholic however, in Mexico Catholicism assumes a distinctive custom different from the

Assignment 2 Essay Example | Topics and Well Written Essays - 500 words - 10

Assignment 2 - Essay Example The insole and outsole are fitted with cork, allowing foot to form its own foot-bed for custom support. The shoes are durable and very fashionable. The advantage of buying the shoes was that it was worth the price, it was comfortable and available in a range of colours. The newspaper covered the topics that I liked reading. The disadvantage of the phone was that it was slightly expensive with poor camera quality. I was satisfied with the The Wall Street Journal newspaper because of how widely it featured its news from political scenes, business news and entertainment. However, I was dissatisfied with the purchase of the Samsung Galaxy S4 phone because the camera was not good for low-light shots, it had no Fm radio and the internal storage was limited because of the many applications. I intend to continue with the purchase of the newspaper and the shoes but for the phone, I will try another model like Nokia. My dad has one and its camera is great with low-light shots, it also has different designs, which give it exciting looks. According to Ramaswamy (2012), the first stage is needing identification. When I needed a phone, I choose the Samsung Galaxy phone after listening to my classmates. There were different phone models, but most of them recommended the Samsung phone because of its features. Thereafter, I started to process the information, which was further stimulated by watching television that evening, featuring an advert of the phone. Seth (2011) refers to this stage as information search and processing. I engaged in elaborate processing, by paying attention to the information available about the phone. I thought about the likely advantages and disadvantages of using it. When the information was processed and secured, I figured out other phone models, their features and where possible to get them. According to Ramaswamy (2012), this stage involves identification and evaluation of

Social Media Essay Example | Topics and Well Written Essays - 1000 words - 1

Social Media - Essay Example The company had not even finalized the process of informing the family since it was only thirty minutes from the accident. Her weighty question was, ‘Has facebook introduced dying in real time’. During my use of social media, I have always found status updates from friends on facebook that are either announcing the passing on of the friends’ parents, children, siblings, friends or relatives. I almost always wonder the motivation behind sharing such personal information was. The question that always lingers on the mind is what will one feel when they learn of the demise of their loved ones through facebook or twitter? Are social networks making us so inhuman as not to consider the feelings of others? Are we in a race to establish who breaks news of an event without considering the humane and ethics side of our actions? For the research, I choose to look for respondents who had either reported a death on social media or one who had learnt of the demise of a loved on e from the media. I requested my friends to try to remember if anybody in their connections had ever posted anything close to that. From my friends, I got a list of eleven possible candidates. I then visited these candidates’ profiles to try and pull up these updates and found that three of them had already deleted the posts or ‘unfollowed’ them. The first consideration I made was the time elapsed since the post was made. This was necessary since I did not want my interviewees to be people who were recently bereaved on such a sensitive subject. Next I narrowed down by geographical location since I preferred to do a face to face interview. At the end, I settled on two candidates, one a college student and the other a married man who only gave his age as ‘in the mid thirties’ For the purposes of this write up, I will only use alliances of Joe and Mary for the man and the college lady respectively. Both candidates had been using facebook for upwards of four years and as thus were well versed in uses and limitations. The college student was on a camping trip when one of her friends drowned. Immediately most of her friends went online to announce the incident with some mentioning the name of the victim in their posts or through the auto name link function of facebook. Mary insisted that she was not among the first to post this but on reflection she felt that the only reason might have been because she had been too much shocked and had to be taken to the hospital. Asked how it would have been had she been the relative and learnt of the occasion on facebook, she said she would be extremely troubled and actually termed it ‘disgusting’. Joe lost his young son after a short illness. Being a Muslim, the young boy’s body had to be interred the same day. His wife was in shock and all planning was left to Joe. With family to be notified and logistics to be handled, it was all too much for him. Then an idea hit him, why no t just it on facebook? He did exactly that, and he says he has no regrets. The post acts as his condolence book and most of his friends and family even those who live in faraway places were able to condole with him. Ilana Gershon uses the term Idioms of practice to describe the situation where people decide communally how to use various media and their appropriateness in certain situations (2010, p.6). This implies that a majority of the users of social

Dominos Pizza Essay Example for Free

Dominos Pizza Essay Domino’s introduced a wide range of Pizzas and other snack items customized according to the tastes and preferences of Indian public including Double Cheese Crunch pizza, Cheese Burst pizza, Kebab pizza, Chicken Wings, Choco Lava cake, Pasta, Breadsticks etc. They also launched few Pizzas for specific geographical markets * Deluxe chicken with Mustard Sauce and Sardines were introduced in East Indian markets * Mutton Ghongura and Chicken Chettinad were introduced in South Indian markets 2. Price Initially Domino’s India targeted customers, which are value sensitive and not price sensitive. The high price of their products were attributed to the high quality of material used. Domino’s even sourced some of their ingredients from outside India. However, because of increasing competition from Pizza Hut, Domino’s introduced price cuts and discounts to attract the customers. In 1998,Dominos introduced the Pizza Mania scheme where it offered a large pizza for Rs. 129/-. 3. Promotion * Advertising: Celebrities like Paresh Rawal, Anupam Kher, Arshad Warsi acted in various fun ads to target Indian audience and improve brand recognition. * Promotional Campaigns: Domino’s aggressively attacked Indian market with its various promotional campaigns like â€Å"Hungry Kya? †, â€Å"The Pizza delivery experts† and â€Å"Khusiyon ke home delivery† to target large customer segments. * 30 minutes Delivery: This campaign was incredibly successful in helping Domino’s achieve dominance in the Pizza home delivery segment. * Discount coupons: A major promotional tool driving sales during special days of the week * Publicity and PR: Sponsoring college fests, cultural programs and promotional events throughout the country helped Domino’s increase Brand recognition 4. Place Dominos India opened its first store in Delhi in 1996. At the time of writing of the case it covered 44 cities including tier 2 and tier 3 cities. It has employed push Strategy in channel marketing. It is strategically placed in big corporate areas, universities, malls and other places and now is it is planning to open its stores in airports of Delhi, Mumbai on sub-franchise and sub-lease basis to target more customers Charitable activities In 2001, Dominos launched a two-year national partnership with the Make-A-Wish Foundation of America. That same year, company stores in New York City and Washington D. C. provided more than 12,000 pizzas to relief workers following the September 11 attacks on the World Trade Center and The Pentagon. Through a matching funds program, the corporation donated $350,000 to the American Red Cross disaster relief effort. [9] In 2004, Dominos began a partnership with St. Jude Childrens Research Hospital, participating in the hospitals Thanks and Giving campaign since the campaign began in 2004, and raising more than $1. 3 million in 2006. Much like the soft elastic dough used as the foundation for which their mainstay product is built, Domino’s Pizza has shaped their marketing strategy into a juggernaut that has enjoyed nearly half a century of success. Currently a market follower—second only to Pizza Hut—Domino’s longevity and rapid rate of growth is due largely to their ability to establish, maintain, and remain true to their original marketing mix. Domino’s success, however, is due to the fact that they have been able to differentiate themselves on a very crowded playing field. Most companies, at least the successful ones, concentrate on the four Ps that compose their marketing mix. Albeit product, price, place, and promotion are the cornerstone of many marketing strategies—Domino’s Pizza has leveraged the four Cs, or consumer’s viewpoint, to establish their marketing mix. Customer solution, cost, convenience, and communication are considered each time Domino’s Pizza introduces a new product or initiates a new promotion. The science of marketing was the last thing on the minds of the Monaghan brothers when they borrowed $500 to purchase Dominick’s Pizza in 1960. With a down payment of $75, Tom and Jim Monaghan took ownership of a small pizza shop in Ypsilanti, Michigan. Their sights were firmly set on building a dynasty of three locations and monopolizing pizza delivery in a small concentrated area. From inception, the Domino’s logo contained three dots. These dots, still present on the current logo, represent Tom Monaghan’s original vision of opening three locations and develop a triangulation delivery strategy (Miranda, 2009). In the early years of business, pizza was the only item on the menu at Domino’s. Side items were never considered to be a part of the menu. Remaining sensitive to competitors and allowing competition to affect product pricing is a classic trait of a market follower (Kotler Anderson, 2008). Domino’s was eventually forced to add medium and extra large sizes to remain competitive. Domino’s Pizza has chosen a market follower strategy. Product, one of the four Ps of the marketing mix, is an area where the market leader continues to influence Domino’s. Competition forces changes to the market followers. The first change to the product offering at Domino’s happened almost three decades after they opened. In 1989, Domino’s Pizza introduced a deep-dish pizza (Laukens, 2010). While it would stand to reason that the new addition to the menu was an answer to a competing product, Domino’s had entered a market where deep-dish was the only acceptable version of a pizza. Market research had revealed that Domino’s market demographic was culturally diverse. Domino’s responded by adding several other variations of the basic pizza. Hand tossed and thin crust pizzas were added to the menu to satisfy demand in specific market areas and remain competitive. Domino’s keeps a watchful eye on the consumer reaction to specific product and pricing. The ability to see their company from the buyer’s viewpoint is a significant advantage for any company. Domino’s Pizza listens to feedback from the consumers, and at the same time occasionally glances over the shoulder of their competition for inspiration and influence. From the customers’ feedback and buying habits, Domino’s is able to glean information to help influence direction. Domino’s strengths, weaknesses, opportunities, and threats have changed many times over. The entire pizza industry has evolved into a highly competitive array of corporate giants. And yet, it remains important to perform a SWOT analysis as often as possible. Domino’s strengths include their ability to remain unscathed, although influenced, by their competition. Moreover, their visionary approach to creating a better consumer experience by developing better manufacturing methods is at the foreground. Hard work, persistence, and thinking outside the pizza box have been Domino’s formula for success. Although not the market leader, Domino’s Pizza is recognized as the leader of innovation. The pizza industry is crowded with businesses trying to outdo one another with a product that is not well received if strayed too far from the original. Domino’s decided to create a value proposition beyond the product. Tom Monaghan’s goal of perfecting the pizza delivery was tested when Domino’s once again raised the bar. In 1986, Domino’s Pizza created a slogan and spawned an aggressive advertising campaign in an attempt to differentiate themselves from other pizza businesses. Taking advantage of an impatient consumer base, Domino’s touted, â€Å"you get fresh, hot pizza delivered to your door in 30 minutes or less—or it’s free. † Competition scrambled to find an answer, but without the automation invented and deployed by Domino’s it would be impossible. Domino’s was the first to use a production assembly line method for producing pizzas. A belt-driven pizza oven produced a continuous stream of pizzas allowing the manufacturing and delivery process to become manageable, and for the most part—predictable. Domino’s rode the wave of success for many years. Convenience for the consumer was a definite advantage. During this time, Domino’s Pizza opened several thousand new franchises and was taking over the market. Then as quickly as the innovative wildfire had spread, it was extinguished. The market momentum was quickly lost when a woman in St. Louis was involved an automobile accident with a Domino’s Pizza delivery driver. News turned into bad publicity and in 1993 the 30-minute guarantee was discontinued. Domino’s strength, the ‘S’ in a SWOT analysis, was their ability to produce and deliver a product faster and more efficiently than their competition. Not promoting the 30-minute guarantee created a level playing field allowing the focus to shift toward product and price. However, Domino’s had continued the use of their belt-driven pizza production oven and therefore better positioned to compete in the pizza price wars. Domino’s Pizza exposed several weaknesses, the ‘W’ in a SWOT analysis, in their approach to advertising and marketing. A short-lived villainous character named The Noid was used to promote the fact that Domino’s could deliver a fresh hot pizza even on the coldest days. They were able to perform such a feat, when others struggled, because they invented a different type of pizza box. The message was not that Domino’s Pizza recognized the fact that no one wants a cold pizza and offered a remedy, but rather an annoying fictitious character was lurking in hopes of ruining your pizza. The Noid was short-lived marketing trend that caused more confusion than confidence. One important attribute of a good company is the ability to learn from past experiences and change with the times. Domino’s quickly recognized a need to innovate, and once and for all solve the problem of cold pizza delivery. This time, however, Domino’s Pizza would show the world that they are the trendsetters from which all others grasp firmly the coattails. Crisper crust, bubbling cheese, and hotter topping were the new promise spoken loudly in Domino’s advertising. This was made possible by their invention of the HeatWave ® bag. This new technology, and the creative marketing, caused Domino’s competition to sweat. Once again, Domino’s became consumer centric and focused on a better customer experience as opposed to getting caught up in product and pricing battles. Opportunities, the ‘O’ in a SWOT analysis, are seemingly limitless for Domino’s Pizza. They have been able to succeed in non-traditional markets by creating a cultural-specific product mix. Today there are over 8000 stores in 50 international markets. Although only producing what is classified as consumer products, the marketing considerations in all markets are the same—convenience. It is rare for a consumer to plan days in advance to have a pizza, but instead decides at a moments notice. The core benefit, at least from Domino’s perspective, is convenience. A market niche competitor, California Pizza, has attempted to attract some of the frozen pizza consumers by offering variations of their most popular products. This seems to be a shortsighted attempt at trying to capture some of the market share. If Domino’s Pizza were to manufacture and distribute their product in the frozen food aisle, their current business would change. As with the California Pizza Kitchen product expansion, the original product is not viewed the same. While there are plenty of opportunities for Domino’s to grow, expanding their product offering beyond what can be produced and delivered in the same timeframe as their pizza would have a counter-effect on success in the market. Chicken wings and various deserts were added as an answer to a competitor’s advantage. The final element in a SWOT analysis is the identification of threats in the market. Every competitor is recognized as a threat. Becoming too diverse with the product offering can also be perceived as a threat. In both cases, it is wise to understand the cause and effect associated with adding product, making marketing promises, and expanding into too many markets. There will always be a tipping point from which recovery is futile. A bad customer experience is no longer shared between a close-knit group of family and friends. Blogs can influence buying decisions and become a threat to the Domino’s brand. Social media has become a huge part of society. The early adopters molded social media into a peer-to-peer communication channel. Unlike traditional broadcast mediums, social media offers two-way communication. An individual, or a business, can post information and receive instant feedback. This form of communication is a perfect fit for an impatient society. However, as Domino’s discovered in April 2009, social media can unravel many years of branding. A video produced on a hand-held camera was posted on a popular social media site. The video contained disturbing footage of two Domino’s Pizza employees tainting products by various questionable unsanitary methods (Clifford, 2009). In only a few days, the video was viewed over one million times. The Domino’s Pizza brand was in serious jeopardy. Nearly fifty years after Domino’s Pizza was started, they found themselves under a microscope. Domino’s marketing team used a proactive approach to thwart permanent damage. Quickly realizing the extent of the damage and the affected demographic, Domino’s created a Twitter account to handle the customer comments and introduced their own video featuring an explanation and public apology from the CEO. Domino’s ability to quickly adapt to a changing society afforded them the opportunity to devise a damage control plan and dilute a potentially devastating situation. For the most part, the Internet has become the hottest new medium. Domino’s recognized the power of the Internet as a consumer conduit well in advance of their competition. They leveraged this new channel in 1996 by introducing the Domino’s Pizza website. Not nearly as sophisticated as the current website, and bound by the limited technologies of the early Internet, Domino’s used their first website to expand their brand and specific marketing messages across an untapped and unmeasured channel. In the same year the corporate website was launched, Domino’s boasted sales in excess of 3 billion dollars. Domino’s has become comfortable using the Internet as a marketing channel. The ability to identify—and remain true to—the four Ps in their marketing mix is the primary reason Domino’s Pizza has endured and survived many decades of a fickle economy and a demanding consumer. Their product mix has evolved to include pizza, salads, sandwiches, chicken wings, and specialty desserts. The quality has been improved over the years, including a recent overhaul of their pizza crust and sauce recipes. Their brand name remains strong regardless of the recent challenges of managing public relations through social media channels. Domino’s product pricing is competitive with others in the industry. Campaigns and promotions are designed to not only attract new customers, but also to retain existing ones. Over 8000 locations promise convenience for Domino’s consumers. It is difficult to find an area not identified serviced by a Domino’s Pizza franchise. Currently, Domino’s is positioned firmly within the market true to their original intention. Consistency in products between franchises, reading the pulse of the consumer, and setting the pace for all others to follow is at the core of Domino’s success. The future will depend greatly on the ability of Domino’s marketing team to remain proactive, centered, and focused on the customers’ needs. It will always be important to realize shifts in the target market and leverage new opportunities to expand their customer base. Domino’s has broadened and narrowed the range of ages of their target audience. During the second attempt at their â€Å"30-minutes or less† campaign, Domino’s concentrated on a target audience of 30 years old and younger. A critical marketing mistake was not realizing sooner that thirty percent of their original demographic—49 years old and under—remembered the first 30-minute guarantee in a positive light. The latest marketing efforts epitomize everything that Domino’s has strived to create. They will always position themselves to make decisions based not only on the traditional four Ps of marketing, but also from the viewpoint of their consumer. Using comments, criticism, and complaints as fuel—Domino’s recently introduced their pizzas reinvented. Domino’s has once again differentiated itself in the market. The pizza pendulum of success has swung toward Domino’s Pizza. References Clifford, S. (2009). Video prank at Domino’s taints brand.Retrieved January 25, 2010, from http://www. nytimes. com/2009/04/16/business/media/16dominos. html Kotler, P. Armstrong, G. (2008). Principals of marketing. Pearson Prentice Hall. Upper Saddle River, New Jersey. Laukens, D. (2010). The history of Domino’s Pizza. Retrieved January 23, 2010, from http://www. recipepizza. com/the_history_of_dominos_pizza. htm Miranda, E. (2009). Internet marketing – Franchises: Domino’s Pizza. Retrieved January 23, 2010, from http://www. wsicorporate. com/article/Franchises_dominos_pizza.

The economist expectation on inflation in Malaysia

The economist expectation on inflation in Malaysia Inflation in Malaysia is expected to remain low for the rest of this year due to weak exports and softer domestic demand. Malaysia is now experienced a deflationary pressure. Deflation is defined as a persistent fall in the average level of prices in the economy. In this case Malaysia is categorised as having a bad deflation. Bad deflation finds it source in the demand side of the economy. As the export trade and softer domestic demand is low due to lower oil and commodity prices, this will cause aggregate demand (AD) to decrease. A fall in AD will result in a decrease in the price level and a decrease in real output. Please refer to the diagram below. Diagram 1: Decrease in AD due to weak exports and softer domestic demand in Malaysia. Diagram 1 above illustrates the bad deflation situation. From the diagram above, we can see that AD shift to the left to AD1. A fall in the aggregate demand (AD) will result in a decrease in the price level from P1 to P2, and a decrease in real output from Y1 to Y2 . When there is less demand, businesses makes less profit or even loss. The producers need to cut down their cost of production by cutting down supply and lay off worker. Therefore, the level of unemployment will rise. This will affect economy badly. If more people are unemployed, their real income is low, thus their purchasing power will decrease, there will be even less consumption. This is proven from the article where it state that consumer price index  [1]  (CPI) in Malaysia dropped from more than 8% inflation in 2008 to two consecutive months to 2.4% in July 2009. This will lower the GDP (growth domestic product) level. Furthermore, the amount of investment from investor rely highly on their expectation of the economy climate for the future, if the consumer demand showing no improvement in the future, business confidence is likely to be low. Investor will refuse to invest in our country. This has negative implication for future economic growth. Deflation brought many impact on the producers, consumers and also the economy itself. In the situation of bad deflation, producer will faced with the risk generating low profit. This is because when the demand is low, it causes the price of product also low, they would not gain much profit and to ensure them not too loss too much, they will cut down the supply to increase the price back. They also tend to decrease the number of workers to save their cost of production. The consequences, of the producers actions are faced by consumers. When they are fired, their real income will remain low, hence, could not buy good as much as they want. Its indicates their purchasing power is low. And this illustrates the standard of living also at low level. Diagram 2: A decrease in AD and real output. These situations affect the economy badly. As we can see, in the Diagram 2, when the demand decreases from AD to AD1, price will also decrease (from P1 to P2) resulted in decreasing amount of real output from Y1 to Y2. To survive, producers tend to lay out workers to cut down cost of production. The unemployment level will increase. In the economy it is not good to have high level of unemployment as it will lower down the societys standard of living. Economic growth will decrease and economic development will be halted. From the explanation above, Malaysia should take immediate action to overcome bad deflation problems. Government could take actions such as by increasing the demand from consumer and increasing the aggregate supply. To increase AD, producers could promote their product by advertising or by giving a discount. The producer also could increase their workers income, as it can make them more motivated to works and produce high quality of product that meet the consumers taste. In a way, this could increase the aggregate supply (AS) as well. Government also could change to expansionary fiscal policy where it could encourage greater consumption by lowering income taxes to increase disposal income. Another way is by lowering the corporate tax so that firm could enjoy higher after-tax profit. The chances of them to lay off worker will be decrease. Therefore, the rate of unemployment will decrease. This is the best solution after all. (750 WORDS) ABSTRACT This article is about the economist expectation on inflation in Malaysia. They expected that inflation in Malaysia to remain low. There are several factors that contribute to this condition. First, it is due to weak exports and softer domestic demand because of lower oil and commodity prices. This condition is called deflation. There are two category of deflation; good deflation and bad deflation. As one of the Asia country, Malaysia experienced bad deflation. A fall in aggregate demand will result in a decrease in price level and a decrease in real output. If real output decreases, then it is assumed that the level of unemployment will rise, as firms will need fewer workers if there is less demand. Asian country has come out with several ways to overcome this problem. However due to some weaknesses. Only one method, which is investment liberalisation, would be the effective method in order to revitalized Malaysias economy and helps increasing the inflation rate.

Concepts of Resources and Scarcity

Concepts of Resources and Scarcity Resources and scarcity, resources means to provide or equipment that is needed. Scarcity means limited or short supply. The definition by Lionel Robbins says that our resources are limited but humans need is unlimited. As a human we never get enough of things. For example, now i own a proton car but later, will wish to have other bigger car. As we all know humans have unlimited desire. And also its very hard to satisfy their wants. Economics is defined as a study of resources to satisfy humans unlimited wants. Economics plays an important role in our daily life. For example, if a price of a product increases it will affect the economics of the country and also the people there. It is important to have or maintain a stable economics in the country. Economics plays an important role in every individual. Besides this, resources are important elements. There are few important elements which are known as the factors of production which are capital, land, labor and entrepreneur. Each element plays an important role in the country economics and also to satisfy humans unlimited needs and wants. The factors of production are divided to 3 main parts which is Humans Resources, Natural Resources and also Manufactured Resources. Firstly, about Human resources, human resources is known as labor. Labor is known as employees who work to made or produce. It is important to know about the abilities of the labor or workers. We should understand their level of abilities and use their skills wisely. Labor help to improve the standard of the country and the satisfy of humans unlimited needs and wants. For example, there will be engineers with a lot of potential, so the employer should understand and use the employee skill wisely to improve and also maintain the production of the country and the economics too. Secondly, i will discuss about land. Land is also an important element in the resources, without land there is nothing. Land is a place where we can get timber, minerals and also natural resources to continue living. By having land we can get all the natural resources. It also knows that in our country Malaysia we are rich in natural resoures, such as minerals and timber. Furthermore capital is also one of the factors of production. Capital is known as a good or services. Example of capital is machines, tools and etc. It is important to have this machines and tools to further with production. Capital is to have a better produced of goods or services. And entrepreneur an entrepreneur is an organize an also an entrepreneur is a person who introduces to new product, and techniques and also entrepreneur must be a person who willing to take risk. These are the four main and important factors, but to fulfill humans needs and wants this is not enough cause humans always have unlimited wants and needs to be fulfill their needs. Moreover by the help of the three questions, it will be much easier to solve this problem. The questions are how to produce, to whom to produces and what to produce. By following this question human can make a choice of what they want. For example, humans have to identify the wants and make a choice. Making a choice may be hard but humans have to make a choice, based on how much they have. How much can their afford. Choice is an important decision that humans have to make. Choice in the food, goods and etc. By making a choice humans tend to satisfy their needs and wants. Capital is define as a good that be used in a business to generate the income of the business. Capital is an important element in a business. Capital is also known as money or property that used in a business. Capital is a money that humans use to develop their business. Without capital there will be no way to develop or invest the business. Capital used to produce either goods or services. For example Capital refers to machines or tools in an company. Without the machines or tools cannot produce or create. For examples cars, there are machines and tools that had been created to make cars, without the machines the car cannot be created or made. Just with machines job is done faster and easily. Capital also depends on what kind of capital that humans refers either in a form of money or machines. Money is also known as capital. To produce or start a business, we need capital in which in the form of money. To start a small or big business firstly we need capital, without a capital we cannot start the business. Even it is a small amount of money it is still considered as a capital. To start the business we have to have enough of money. Capital also can be property. If property that you own can be a capital. It can be a small piece of land which we can use to start a business. Capital is always refers to something that you put in to get the output, as you can say by putting the input which is capital and you get a output. Without input there will not be any output. The input plays a major role in getting a good output. Capital is a strong and important element to start a business or to produce. We should have a enough of capital before we start to produce or starting a business. Capital is money or machines that have a value to get a good output in the process. Capital also can be identity as a income. For example capital is something that has a value by its own. Income is important in starting a business or doing any production. Furthermore, land is defined as then surface of earth. Land is a beautiful nature resource. Land has its own advantages such as soil, land, and also minerals and timber. Land is important to start a business because without having a land its hard to start a business. Land does not only refer to the upper part but land has its own minerals rivers and etc. In the four factor of production, land is known as one of the factor. The soil in the land has a high quality. Land is depending on which kind of land is it and also where it is located. Some land is really very rich with the minerals, which can be used to produce minerals and etc. Land of ground as be known as property, estate. Business man who wants to open a factory of company will be looking for a land. For example a business man wants to open a shopping mall. The business man will be looking for a invest land or a land where is located in the centre or the town, it also will be a place to attract customers. For example the land owner can be use the land as a invest in it. Land is need for building or known as a property. Land is also can be say as a investments. Land in a good area will be a good investments place for business. Labor is define as a employees or a worker. Labor is an important elements for work to be done. To identify labor the employer has to understand the workers skills and their liabilities and their knowledge of the job. It is important to known employees physical and mental effort on the job there has. Employer has to know his or her employee liabilities before a task. Entrepreneur is define as business man who is willing to take risk in the business they are doing to have either profit of loss. As a entrepreneur he or she has to face the problem. A entrepreneur have to be a person who is very organizes person and also should have the creative in introduces new product. In the business world an entrepreneur has to be fast and also smart in handing problem. These are all the resources that we have in our Malaysia. All this factors are limited. And cannot produce more. But the needs and the wants of the humans are unlimited. As the say of Lionel Robbins which is true that humans always have unlimited of wants which is hard to satisfy. To solve this problem, by using the 3 question which is what to produces, how to produces and to whom to produces. Humans have to make a choice on what they really want and what is really very necessary in their life. Humans have to make the right choice and be happy with it. Opportunity cost plays an important role here. Opportunity cost for example in choosing the right this in food or clothes. Make a decision whether can afford it or not. Make a choice based on the money have and it also must fulfill the needs and wants as well. And also have to do sacrifice one of the needs to fulfill the needs. Opportunity plays a role in our daily life. For example in everything we have to make choice. From what we want to eat to what we want to wear we make a choice. Opportunity choice is made from what we can afford. To solve this economics problem humans have to make the choice cause its hard to satisfy everyone needs and wants with the limited resources. QUESTION2 INTRODUCTION Malaysia is mixed economy country. Mixed economy is known as government intervention in the country. Government intervention means governments interfere in the activities in the production and also distribution. Mixed economics is also known as a balanced economy. Mixed economy is government and markets take the decisions. Mixed economy is a good plan cause by the help of the government price mechanism is control. Price mechanism is define as its a generally between the supply and demand. For example went there is more demand the price of that product will go up. And went the demand goes down the price also goes down too. Price is define as the market value, the price of purchase. Price mechanism is a change according to the demand and supply. For example during raining season the price of vegetables will increase because there will be demand for the vegetables cause during raining season its hard to get vegetables. And the seller will try to sell at the higher price here where government interfere and control the price. Price is divided to two parts which is price floor and price ceilings. A Price floor is the lowest price. Price floor is done by government. Government will control so that the price of the product will not go very low. This is the way how government controls the price mechanism. Price ceilings are government puts a stop for the price of the product go too high and cannot be control. Government tends to control or put a limit to the price or the product. Examples of price floor and price ceilings are (rice, flour. petrol, sugar and etc.) The ways governments interfere. Government intervention by controlling the price of the product in the country. Each product have a standard price and government help that the product are not sell in higher price. If the product is sell in a higher price, the buyers will feel hard to buy it, by the government intervention it will help to control the price of the products. For example the price of rice, if the price of the rice increase the people who have a normal salary will feel hard to buy the rice. It will affect the country economy as well. In other ways government intervention is by giving pension to the employees after they at reach age of 60. Pension helps the employees who are retired. Besides this, government intervention by involves in social activity such as helping the (float victim) by giving them shelter and also basic needs such as food and drinks. Government also helps the poor. Government helps by giving them education. In Malaysia government gives education from standard 1 to right up to form 5. Government also gives important to environmental issues such as reduced of plastic. For example in Malaysia government has introduces not to use plastics bags on Saturday. Besides this, government encourages to use recycle bags. Government plays an important role to control the price mechanism by using the price floor and price ceilings. The price of goods rises because of the demand on the product. And also this will create a shortage in the market. To overcome this problem government has to control the price the goods every time. Government has to put a price list to solve this problem. By controlling the price government also controls the waste. As Malaysia is a mixed economy the control of price is important. By the government interfere it will help the country to have a stable economy. And the people have a control economy in the country. To solve this problem government has to control the price mechanism.

Making a Difference as a Teacher :: Teaching Education College Admissions

Making a Difference as a Teacher I have not always wanted to be a teacher. I always knew that I wanted to work with children in some way, but I was pretty sure that teaching was not for me. I was well on my way in my junior year of college working toward a biology degree so that I could become a pediatric physician’s assistant. I still cannot explain what happened, but one week I was a biology major, and the next I knew that I have always been meant to teach children. I suppose I just took the longer route to get there than most people do. The two main reasons that I have chosen to become a teacher is that I believe that teaching is extremely personally rewarding in many ways and the fact that I can actively make a difference in someone’s life. The first main reason that I have chosen teaching as a profession is because I believe that it’s continuous rewards will help me to lead a happy and fulfilled life. For example, teaching young children is one of the few jobs in which you can give and receive hugs on a daily basis. Children have an innocence and a passion for knowledge that I find amazing and I do not feel complete unless I am around them. Teaching will help provide this fulfillment for me every day. Also, teaching is a job in which it is ok, and even encouraged, to laugh each and every day. I feel that this is important for a person’s well-being and I think that it helps to keep people young and alive. I feel that in many other professions the day-to-day routine would become monotonous and boring, and I do not think that I would live a truly happy and fulfilled life unless I could be around children. I feel that a classroom provides many unique and dynamic opportunities every single d ay and I find that very appealing. Also, I am a very relationship-oriented person and I feel that I will enjoy building unique relationships with each child. I plan on knowing every child as thoroughly as possible because I feel that this will help me to be better at my job.

The Theme of the Veil in W.E.B. Du Bois Souls of Black Folk :: Souls of Black Folk Themes

"For now we see through a glass, darkly" --Isiah 25:7 W.E.B. Du Bois's Souls of Black Folk, a collection of autobiographical and historical essays contains many themes. There is the theme of souls and their attainment of consciousness, the theme of double consciousness and the duality and bifurcation of black life and culture; but one of the most striking themes is that of "the veil." The veil provides a link between the 14 seemingly unconnected essays that make up The Souls of Black Folk. Mentioned at least once in most of the 14 essays it means that, "the Negro is a sort of seventh son, born with a veil, and gifted with second sight in this American world, -a world with yields him no true self-consciousness, but only lets him see himself through the revelation of the other world. It is a peculiar sensation, this double consciousness, this sense of always looking at one's self through the eyes of others."Footnote1 The veil is a metaphor for the separation and invisibility of black life and existence in America and is a reoccurring theme in books abo ut black life in America. Du Bois's veil metaphor, "In those somber forests of his striving his own soul rose before him, and he saw himself, -darkly as though through a veil"Footnote2, is a allusion to Saint Paul's line in Isiah 25:7, "For now we see through a glass, darkly."Footnote3 Saint Paul's use of the veil in Isiah and later in Second Corinthians is similar to Du Bois's use of the metaphor of the veil. Both writers claim that as long as one is wrapped in the veil their attempts to gain self-consciousness will fail because they will always see the image of themselves reflect back to them by others. Du Bois applies this by claiming that as long as on is behind the veil the, "world which yields him no self-consciousness but who only lets him see himself through the revelation of the other world."Footnote4 Saint Paul in Second Corinthians says the way to self consciousness and an understanding lies in, "the veil being taken away, Now the lord is the spirit and where the spirit of the lord is there is liberty." Du Bois does not claim that transcending the veil will lead to a better understanding of the lord but like Saint Paul he finds that only through transcending "the veil" can people achieve liberty and gain self-consciousness. The veil metaphor in Souls of Black Folk is symbolic of the invisibility of blacks in America. Du Bois says that Blacks in America are a forgotten people, "after the Egyptian and Indian, the Greek and Roman, the

The Black Power Movement

The Black Power Movement During and after the days of Jim Crow, blacks in the United States were economically and socially oppressed. Blacks still faced lower wages than whites, segregation of public amenities and racial discrimination. At this time many groups were created to challenge these injusticces. The Black Power Movement and the Civil Rights movement were similar because they both fought for equal rights and equal treatment for African Americans. However, they sought to achieve different goals and implemented different forms of action to achieve change. The Civil Rights Movement fought for desegregation and believed in non-violence, while the Black Power Movement rejected integration for racial seperation (Jefferies, 2006). In this essay, I am going to further discuss the tactics used by the Black Power Movement to gain change, and the accomplishements they achieved. Emerging after the civil rights movement of the 1950's, the Black Power Movement was arguably one of the most influential and controversial movements of the 20th century. â€Å"Black Power† as a political idea originated in the Student Nonviolent Coordinating Committe (SNCC) n the mid 1960's (Jeffereies, 2006). At this time a leader emerged by the name of Stokley Carmichael. Upon gaining leadership, Carmichael ejected white members and believed that the only way to bring about change for blacks was to have an all black union. Stokleley Carmichael believed that Black Power would instill a fear in whites and love in blacks ( Carmichael, 1967). In 1966, Huey Newton and Bobby Seale formed the Black Panther Party for Self Defense (BPP) in Oakland California. By the late 1960's, the Student Non-Violent Coordinating Committee SNCC) and the Black Panther Party for Self Defense began to gain momentum. Martin Luther King Jr imitated Ghandi and his use of non-violebnce to gain India independence from Great Britain. Because of the Civil Rights Momvement, in 1964 the Civil Rights Act was passed and a year later the Voting Rights Act was passed, ending segregation and ultimately gave blacks the right to vote (Muse,1968). However, non-violent protestors were being beaten, cut with razors and knives, hot cigarettes and cigars were burnt into their arms and aces, they were spat upon and kicked to the floor, policemen locked them up by the thousands into cramped unsanitary jails (Muse,1968). Even with the obvious progress, discrimination could not be eliminated. Many members of the SNCC grew tired of the non-violent approach used by King and other groups within the Ci vil Rights Organization. Increasing members of the SNCC had come to reject the moderate path of cooperation, integration and assimilation of their elders (Ogbar,2005). Divisions grew betweeen the Civil Rights Movement and the Black Panther Movement. The eaders of the Black Power Movement argued that assimilation or integration robs blacks of their identity and dignity (Algernon, 2003). Malcom X, a member of the nation of Islam, believed that Africans historically fought to protect their lands, cultures and freedoms from European Colonists, and that to seek to integrate into a society that has stolen one’s people and their wealth is an act of treason (Algernon, 2003). As a result, aggressively more radical voices came foward to challenge racial discrimination. Black Power advocates began to insist the Blacks carry guns and receive ilitary training in order to protect themselves. Members of the Panthers openly carried weapons and made death threats towards police officers. The Black Panthers sought to oppose police brutality in African American neighborhoods. Police Officers were frequently followed by armed Black Panthers The Black Panthers staged violent protests which often resulted in the death of Panthers and Police officers. From 1967 to 1969, nine police officers were killed and 56 were wounded in confrontations with the panthers (Marine, 1969

Assiya Dair Assignment

When will ever get a good quality rest? This is a typical day in the life Of a student athlete, faced with several struggles during his or her time in college. The university exploits student athletes, because it makes a great amount of revenue on students athletes, restricts them to earn their own money and puts their health at risk. First reason why many universities exploit their student athletes is because considering fact that they make a substantial profit on them. College athletics is a big business across the United States in many universities, the most profitable being football, hockey, and basketball.They make a great amount of money for universities by selling tickets for their games and online live streaming. In the article † Point/Counterpoint: Paying college athletes†, Dennis A. Johnson says that: â€Å"The total ticket revenues for football and men's basketball were $757 million in 1 999, total value that exceeded the total ticket sales for all of professi onal baseball, football, and hockey that year. Star athletes, who win prizes for their time-consuming trainings, don't make any money for their effort, despite the fact that they are the ones earning the money.In fact, the mount of revenue that many athletes make for their respective schools is more than what their scholarships pay for. So who is getting all of this money? Surprisingly, the coaches at the universities get the most of revenue. For example, the highest employee at the Northwestern University, coach Pat Fitzgerald, earned more than $2. 2 million in one year (Linda Shaves). According to statistics, anesthesiologists, who considered as a best-paid job in US earn only $232,830, which is 10 times less than coaches. At the same time, student athletes who are the main resources for his revenue do not gain anything.One might argue that college players receive full rides, with tuition and room and board paid for, along with advantages, including tutoring and better food and ac commodations at many schools (Linda Shaves). However, from a personal side a s a student athlete, I realize that it is not as luxurious as it may seem. We, student athletes, have to work twice as hard as a normal student in order to balance academics, practices, and performing well in our sport. I have very little amount of free time between morning practices, daily classes, afternoon rousts and hours of self-studying. Eave to squeeze time for sleeping and relaxing in order to perform at the level demanded of me as a student athlete. Moreover, I also have limited amount of free time during weekends, because I need to play tournaments and do my homework. Another reason why I think that universities are exploiting student athletes is that athletes are prohibited from making their own money as far as work – study jobs on or off campus. According to the NCAA regulation, student athletes are forbidden from trading ‘their likenesses or names†. They can teach at a sports amp, but can't use their likeness to advertise or promote the camp.They can start their own business, but cannot sell their own image (autographed photos, for instance) or even use their own name to promote it (Andrew Cline). Thus, athletes are not only indebted to the university because of their financial aid, but become subservient to the university because of the NCAA regulations. At the same time, Nan-student athletes are enjoying their college life. People have only one chance to experience college. Unfortunately, student athletes are deprived of feeling all its beauty. Universities exploit student athletes in a way that requires too much without giving anything in return.The students are expected to practice and play at a professional level while the university rewards them as if they were amateurs. For instance, college level of coaching is still not effective as it should be. According to the USA today: † Basically, poorly performing teams might get a brief improvemen t when changing coaches, but the change doesn't last – bad teams remain bad. And average teams, those that hover around six wins every season, actually get worse after making a coaching change. (Paul Merger). From my personal experience, before coming to college, I expected a very high level of coaching and practices.However, once I have started to practice with my new team, I realized that workouts are easier compare to how I used to practice before. At the same time, college requires student athletes to show good results. People might claim that since student athletes have all necessary facilities to perform and succeed, they can work by themselves. This statement is true, but from my own experience, realized that in order to compete at a higher bevel, I need someone to instruct and coach me. Coach can motivate and push people to have better results, which you have never been expected from yourself.Finally, the most crucial reason is that student athletes put their health i n risk, which cannot even be compared at the same level with the scholarship. According to Brian Frederick, Board Member of Sports Fans Coalition and an adjunct professor at Georgetown University's Sports Industry Management Program: â€Å"How can a â€Å"free education† compensate them for debilitating injuries caused during their time on campus? And how can we as fans truly enjoy a oddball game knowing that one player's career-ending injury will leave him saddled with nothing more than a lifetime of pain and doctor's bills? Thus, student athletes are insecure since they never know when they Will get injured from matches. Once they are injured, university doesn't need them anymore and they are eventually ended in oblivious. Since student athletes dedicate their whole life for sports, they are ignorant of knowledge in other areas. Nearly all who play big sports such as basketball, hockey, baseball and football will experience wear and tear on their bodies that they may not h ave anticipated: groin strains, concussion-related brain injuries, pulled muscles, back pains, crushed bones, worn-out knees, elbows and shoulders.Honestly, student athletes are at same position as professionals in the sense that they have to manage their studies as well as their commitments to their sport. Furthermore, student athletes are fully dependent on the university. They are not able to sign any contacts, talk to agents and make money. Every time they go to game, they put their life on risk. In fact, student athletes are completely oppressed by university. Works Cited and Achieve. â€Å"How colleges exploit athletes†, New York Post. Web.